Pivot Archive
All pivots
Vendy logo

Vendy

W22
20 people|Active|Website
PaymentsB2BE-commerce
50°Significant Pivot
Before

Vendy makes business payments as simple as a chat with its UPI…

After

Vendy is a marketplace on WhatsApp

Full description — before

Vendy Inc, a cutting-edge Financial Technology company registered in the U.S, and operating out of Nigeria, is on a mission to drive financial honesty in Africa. Vendy simplifies payment acceptance for businesses operating in Africa with its unified payment interface (UPI).

Full description — after

Vendy is a marketplace on WhatsApp. We provide customized WhatsApp shops for sellers, allowing buyers to browse inventory, place orders with automated invoicing, and make payments, all within WhatsApp. No app download or sign-up required.

Category shift
Global Payments & CryptoVertical SaaS Platforms
Summary

Vendy shifted from providing unified payment infrastructure for African businesses to building a marketplace/shop platform on WhatsApp, a substantial change in core product focus.

Detected 1 year ago · 2024-10-31