119°Near Reinvention
Before
Make & Watch Fun Videos
After
Chat with AI Characters
Full description — before
Swerve is an app where you can make & watch fun videos with your friends. Snap a quick video, and choose what you want to see next. Swerve makes it happen!
Category shift
AI Video & Content CreationVoice AI & Customer Support
Summary
The company changed from a social video app to a chat app with AI characters, representing a fundamental product and likely market shift. This is a classic full pivot.
Detected 2 months ago · 2026-01-09