Pivot Archive
All pivots
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Siftly

W22
4 people|Active|Website
Artificial IntelligenceSEOAI
85°Major Pivot
Before

Growth OS for your D2C brand

After

Get your brand discovered and recommended by ChatGPT

Full description — before

Analytics tailored for your D2C brand to save money and grow by cutting customer costs.

Full description — after

Siftly helps brands measure, improve, and scale their visibility inside AI assistants like ChatGPT, Gemini, and Perplexity. We track how your brand is surfaced, compared, and recommended and give you actionable insights to win AI-driven discovery. Think of it as SEO for the AI era, built for B2B, B2C, D2C, and e-commerce growth teams.

Category shift
Vertical SaaS PlatformsAI Design & Prototyping
Summary

Siftly shifted from D2C analytics focused on cost-saving and growth, to a discovery/visibility analytics tool specifically for optimizing brand presence inside AI assistants like ChatGPT—this is a significant product pivot within a similar customer segment.

Detected 4 months ago · 2025-10-30