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Rima AI (formerly Garage) logo

Rima AI (formerly Garage)

S22Pivot 1 of 2
7 people|Active|Website
Artificial IntelligenceFinanceB2BAnalytics
134°Near Reinvention
Before

Auto parts marketplace for Africa

After

AI powered reporting for small businesses

Full description — before

Garage is a wholesale auto parts distributor in Africa where there are more than 2M retailers selling $25B of auto parts annually. We aggregate parts from the largest suppliers in the world and deliver directly to retailers for a profit. Africa will have the 2nd most vehicle owners in the world by 2050 at 400M vehicles, who will each spend over $1000 annually on vehicle parts, with retail shops 'powered by Garage' being the backbone of all these transactions.

Full description — after

Small business owners use Rima to create professional financial reports that unlock insights to make confident decisions. We are on a mission to create operational freedom for entrepreneurs beginning with eliminating manual reporting forever.

Category shift
Freight & Logistics AIAI Data & Analytics Tools
Summary

The company shifted from being an auto parts distributor and marketplace in Africa to offering AI-powered financial reporting for small businesses. This is a complete change in industry, product, target customer, and value proposition.

Detected 5 months ago · 2025-09-18
Company journey — 2 pivots
39.7°Significant Pivot2025-11-13

AI powered reporting for small businesses(viewing)

133.5°Near Reinvention2025-09-18
Started as

Auto parts marketplace for Africa