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Craze

S22
10 people|Active|Website
AI
81°Major Pivot
Before

All-in-one Payroll, HR and IT for India

After

Craze picks the right AI models and apps to get anything done for you

Full description — before

Craze makes it simple for founders and growing teams in India to manage, run and automate all of payroll, HR and IT in one place. Our integrated system serves as the single source of truth for all of admin, from onboarding to offboarding and everything in between. With Craze, businesses in India: - Have a system of record for people, employee and entity data that automates onboarding and offboarding - Run payroll in one click - Ensure payroll compliance - Manage leaves, time and attendance seamlessly synced with payroll - Automate and manage expenses, devices, benefits and lots more Entrepreneurs start businesses to build something people want and change the world. Craze eliminates disjointed point solutions, multiple spreadsheets and coordination headaches and saves time, money and unnecessary stress so founders can focus on what matters most — growing their business.

Full description — after

Craze is where people and AI do together. Ask Craze to do anything. We pick and bring together the right AI models, apps & tools to get anything done for you.

Category shift
AI Recruiting & HRAI Productivity Assistants
Summary

Craze changed from providing all-in-one Payroll, HR, and IT automation for Indian businesses to an AI assistant that picks and orchestrates models, apps, and tools to 'get anything done' — a completely different product, problem, and likely market. No meaningful continuity exists.

Detected 1 month ago · 2026-05-12