Pivot Archive
All pivots
Bobidi logo

Bobidi

W22Pivot 2 of 2
7 people|Active|Website
Generative AIMachine LearningHuman ResourcesAI
65°Major Pivot
Before

Gamified Trainig For Hospitality Workers

After

Restaurant Loyalty Using Quiz

Full description — before

Bobidi runs SuperTalents AI, a gamified training solution to help restaurants and vendors boost sales by empowering their staff.

Full description — after

Bobidi runs Upswell, a platform that brings new guests to local restaurants and helps turn them into regulars. We transform restaurants’ promotional videos on social media into engaging quiz campaigns based on the video content. Winners receive cash rewards that can be redeemed at the restaurants.

Category shift
AI-Powered EducationVertical SaaS Platforms
Summary

Bobidi went from offering gamified training solutions for restaurant staff to running a customer-facing restaurant loyalty platform that turns social media videos into quizzes; this is a complete pivot in product, customer, and problem.

Detected 11 months ago · 2025-03-27
Company journey — 2 pivots
Current

Restaurant Loyalty Using Quiz(viewing)

64.5°Major Pivot2025-03-27
72.8°Major Pivot2024-09-05
Started as

Bug bounty as a Service for AI